Kansas City Chiefs x Girls Flag Football, Dan Kelly (BBDO) Pringles Campaign, Naughty Bride Collection, Publicis wins Microsoft Media Account and Purchases 160over90, GM Hires Uber Exec, and More

Our first story: LEGO unites Ronaldo, Messi, Mbappe, and Vini Jr. in new World Cup ad. This one's just a good time with the star-studded soccer-striking assembly of co-stars in this one. The World Cup has been announced, but now we're really starting to see these marketing efforts ramp up for the 2026 World Cup.

In Breaking & Entering's WORLD FAMOUS TWO MINUTE DRILL, we started with some news that came roaring in from Publicis. HOT off the press, Publicis wins Microsoft's media account over dentsu. Publicis – on their push into sports marketing – is set to purchase 160over90, WME Group's sports marketing and culture agency. GM hires Uber exec to be Cadillac's CMO.

Dan Kelly joined us IN-PERSON in our studio. Dan the Man is the Executive Creative Director at BBDO New York. He’s known for orchestrating the Blake Griffin dunk over a KIA in the NBA Slam Dunk Content. He spent 8 years at Droga5 before becoming ECD at FCB NY, and he has twenty-two (22) total posts on LinkedIn over the past 6 years. Incredible stats, but that’s not why he joined us today, no it is not. He joined us to discuss the continuation of the campaign from the Pringles Super Bowl spot with Sabrina Carpenter. It was Pringleleo before, this time it’s Pringlelina. Thanks for coming in to talk with us, Dan.

Ellie’s Room!!!!! YEAHHHHH! Renata Black, Founder of EBY, joined Ellie McCarron to discuss their latest campaign. Not only did Renata call from one of the coolest places we’ve ever had the pleasure to host, but EBY dropped a really seductive campaign. To sum it up in one word, Ellie used: empowerment. We’ll keep our eyes open for more drops from EBY, who is continuing to push creativity forward in the beauty apparel space.

The Kansas City Chiefs are starting a petition to let girls play flag football in the schools. The creative agency behind the efforts is BarkleyOKRP. We had the mohawked Buchun Jiang (Senior Art Director) and his partner-in-crime Connor Schrock (Senior Copywriter). They discussed the work, the creative process, the initiative, and what it means for them and the Kansas City Chiefs (though, to be clear – they did not speak on behalf of the Chiefs, Patrick Mahomes, or Coach Andy Reid).

To close out the show, and the week, we discussed our weekend plans. The platoon is going to find a happy hour this Thursday, and Jack and Geno are not invited. Absolutely not. Peace out ad fam.